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Now comes
the hard part! So, you thought getting your website online was difficult?
Now how do you get people to visit? This part is by far going to take
the most time and is a never ending job. Getting visitors to you site
is called getting TRAFFIC. The more traffic you have visiting your website
the higher the chances of someone purchasing something from your website.
Just like the concept of having those huge billboard signs on the freeway,
those are placed on highly trafficed freeways hoping a percentage of drivers
will see their add and make a purchase. There are many many different
wasy to generate traffic to your website. We are going to over a few of
them below to get your started. |
TRAFFIC |
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The following is a list of the basic types of sites
and traffic you can generate.
Free Sites vs. Pay Sites Free sites are where most beginning webmasters (newbies) start off. A free site can range from one page to multiple pages. Depending upon the type of traffic (see below) you are trying to generate your site may consist of thumbnail galleries, free pictures, search engine keywords or any other content that you choose to offer. In addition to any content you have on your free site; you will want to include some sort of revenue generators. These normally come in the form of affiliate links/banners. Affiliate links/banners are a way for you to earn money through an affiliate program. Affiliate programs are a group of pay sites and/or products that will pay you to send them traffic. Pay sites are a little more complicated and require more
startup revenue. Most pay site owners started as free site builders and
worked their way up. Pay sites will normally contain a free tour area
to entice the surfer to join the members’ area of the site. In order
to join the members’ area, the surfer is required to pay a set fee.
This fee is usually recurring on a monthly basis. Most pay sites have
an affiliate program (see above) where they pay webmasters to send them
traffic. There are several ways to pay for this traffic including pay
per click, revshare and pay per signup.
Gallery Traffic: To begin you will create a gallery of thumbnails that link to a large pic. In addition, your gallery will include revenue generating ads. Each gallery post has specific rules as to how many pics and what size they require for listing. Once your gallery is ready you will want to begin submitting to gallery posts. Follow the rules! You will want to build strong relationships with these gallery posts for future submits. SE Traffic: Pay Per Click Traffic: Link Trades: Once you have finished your site and you have successfully generated some traffic (a couple hundred hits per day should be enough) you can begin trading links with sites similar to yours. Before you begin requesting link trades, you will want to create a page specifically for link trades (http://www.yourdomain.com/links.html). This does not mean you cannot have link trades on other pages of your site. This is just a good starting point. Start researching sites that are similar to yours in both content and size. As your traffic builds so will your link trades. Contact these sites via email asking if they would be interested in trading links with your site. It is a good idea to go ahead and add their site to your links page prior to contacting them. This shows that you are dedicated to a fair trade. Don’t get disappointed if you do not get a response to your first email. If at first you do not succeed try, try again! |
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